Friday, June 16, 2006

Winnebago reports weaker sales and profits

Winnebago Industries of Forest City on Friday reported a drop in sales and profits for the third quarter, blaming reduced consumer confidence brought on by higher fuel prices and interest rates.

The company said it’s also seeing a shift in consumer demand toward smaller, lower-priced motor homes.

Demand for full-size Class A motorhomes has been weak, but the drop has been partially offset by higher demand for smaller Class C vehicles, Hertzke said. Class C motorhomes have a truck-like cab, while Class A vehicles have a bus-like look.

Class C sales have been driven in part by strong demand for diesel models, the Winnebago View and Itasca Navion, he added. Full Story...

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