Sunday, May 20, 2007
Country Coach finds new niche with 'Rhapsody'
What do you call a $1.3 million motor coach so powerful it can burn rubber, so luxurious it features two bathrooms, so over-the-top it boasts no fewer than four flat-screen televisions and two home-theater systems?
You could call it Extravagant or Audacious or Conspicuous Consumption. Country Coach, the Junction City motor home builder that makes this vehicle, picked Rhapsody. As in: The enthusiastic expression of joy; a state of elated bliss; ecstasy.
Whether a 53,000-pound, diesel-powered land yacht can elevate a person to a state of elated bliss is an open question. But there's no doubt the Rhapsody represents Country Coach's boldest bid to live up to the promise of its slogan: "The world's finest motor coaches."
In the Rhapsody, Country Coach is offering a combination of "extreme performance" and "ultimate luxury," marketing director Matt Howard said.
Full Story...
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Get Mark Polk's Class A Motorhome 101 RV DVD All of Mark's DVD's offer practical information and he has one for every RV type. Find all the RV Education 101 DVDs here.
You could call it Extravagant or Audacious or Conspicuous Consumption. Country Coach, the Junction City motor home builder that makes this vehicle, picked Rhapsody. As in: The enthusiastic expression of joy; a state of elated bliss; ecstasy.
Whether a 53,000-pound, diesel-powered land yacht can elevate a person to a state of elated bliss is an open question. But there's no doubt the Rhapsody represents Country Coach's boldest bid to live up to the promise of its slogan: "The world's finest motor coaches."
In the Rhapsody, Country Coach is offering a combination of "extreme performance" and "ultimate luxury," marketing director Matt Howard said.
Full Story...
---
Get Mark Polk's Class A Motorhome 101 RV DVD All of Mark's DVD's offer practical information and he has one for every RV type. Find all the RV Education 101 DVDs here.
# posted by Steven Fletcher : 3:59 PM
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