Saturday, September 29, 2007

High-end Travel Trailer, Motorhome Sales Slow

Milwaukee Journal Sentinel - Milwaukee,WI,USA
Just as baby boomers gear up for retirement, their plans of buying bigger, more expensive motor homes and travel trailers have been slowed by interest rates and nervousness about the economy.

Motor home sales fell between 8% and 12% late this summer compared with the same period in 2006, according to a new report from analyst Craig Kennison with Robert W. Baird & Co.

Travel-trailer sales improved, up 5% to 8%, as consumers showed a preference for smaller, less expensive units.

Baird researchers surveyed 161 motor home and travel trailer dealers for their views on the current marketplace and 2008. One of the top concerns was tighter consumer financing.

Motor home and travel trailer sales are strongest early in an economic growth cycle when interest rates are low and consumer confidence is improving. Sales languish when the cost of borrowing money rises and the economy sputters.
Full Story...
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