Friday, June 20, 2008

Monaco Coach Shifts Focus to Signature Resorts

Daily Journal of Commerce Oregon - Portland,Oregon,USA
If you build a multimillion dollar recreational vehicle resort, but gas costs more than $4 a gallon, will anybody show up?

Coburg-based Monaco Coach, one of the world’s top manufacturers of motor homes, is banking on it.

Monaco announced last week the formation of Signature Resorts to manage and develop the company’s RV resorts. Previously, Monaco had developed RV resorts in places such as Indio, Calif. and Las Vegas, under its own name. But Signature Resorts will now act as an offshoot of the 40-year-old RV company.

Monaco’s next two developments – in Harbor Bay, Mich. and Naples, Fla. – will open up under Signature Resorts’ branding.

Featuring a tennis court, a putting green, a clubhouse, an outdoor pool and a spa, Harbor Bay will roll out at the end of the summer. The resort in Naples will follow.

Monaco hopes the resorts will help financially polish what has been a tarnished year so far. First-quarter figures show a company hit hard by high gas prices and weakened consumer confidence.
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